Skift Take: The idea is that paying travelers when rain passes a certain threshold can help increase conversions among those worried about weather spoiling their plans. The question is whether guarantees will spread to other types of weather — like the extreme heat seen in Europe this summer.
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The idea is that paying travelers when rain passes a certain threshold can help increase conversions among those worried about weather spoiling their plans. The question is whether guarantees will spread to other types of weather — like the extreme heat seen in Europe this summer.
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