Skift Take: Travel interest is slipping, but revenue is holding because prices are doing the work. That cushion only lasts as long as travelers keep paying more, which makes falling search activity worth watching closely heading into 2027.
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Travel interest is slipping, but revenue is holding because prices are doing the work. That cushion only lasts as long as travelers keep paying more, which makes falling search activity worth watching closely heading into 2027.
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